Preview Mode Links will not work in preview mode

Ad Age Ad Lib

Dec 20, 2018

Launched in January, Verb is a hybrid shop that claims to have a new approach to the agency space. Verb boasts both traditional agency chops and consultancy offerings for both brands and other agencies — with a specialty in experiential marketing. It is the brain child of Shannon Simpson Jones and Yadira Harrison,...


Dec 13, 2018

The Seattle-based creative shop Wongdoody (yes, that’s its real name) celebrated its 25th anniversary this year — and as it did so, it was acquired by Indian tech giant Infosys, once known for offshoring jobs. It is, says CEO Ben Wiener, a great time for an agency like Wongdoody. As the big advertising holding...


Dec 6, 2018

Days after Salesforce co-founder Marc Benioff and his wife Lynne closed on their purchase of Time, the new owners gave its editor, Edward Felsenthal, the additional title of CEO. Felsenthal joins Ad Lib to discuss his role in the negotiation process with the Benioffs – and where he plans to take things under the...