Jul 30, 2020
Pernod Ricard North America CEO Ann Mukherjee describes why the liquor marketer will resume social media spending after pausing it in July. The longtime marketer also describes what it’s like moving into the CEO job, and she explains her leadership style, which involves bringing your personal experiences to the job.
Jul 23, 2020
Christopher Carroll, director of digital engagement and marketing for the International Olympic Committee, joins the pod to talk about how the IOC is going about plugging the Tokyo games, which were delayed by a year due to the pandemic.
Jul 16, 2020
Ad lawyer Linda Goldstein joins to discuss what brands need to know about sponsorship contract changes during COVID-19, new ‘Made in the USA,’ ad regulations and what to expect at the FTC if Democrats take over. Plus, she explains how ad lawyers can co-exist with creatives.
Jul 10, 2020
The author of “Black on Madison Avenue” talks about what it was like getting a job in advertising 40 years ago and how much the industry has failed to change since that time.
Jul 2, 2020
Former LatinWorks chief creative Sergio Alcocer joins to talk about his 3-year-old cultural marketing shop Rest of the World and give his take on how brands and agencies should respond to new calls for diversity. He weighs in on other topics, like his love of jazz music and how he would rebrand the Catholic Church.