Preview Mode Links will not work in preview mode

Ad Age Ad Lib

Jun 5, 2018

You're going to be hearing Ken Auletta's name a lot this month. Auletta, who has been writing the Annals of Communication column for The New Yorker since 1992, is the author of a new book about the industry's current existential crisis. "Frenemies" comes out June 5. He'll also be at Cannes at the end of the month interviewing Martin Sorrell on stage. This, however, is our moment to turn the tables on Auletta and interview him for the Ad Lib podcast. We discuss privacy, Sir Martin, platforms, publishers and his least favorite ad of all time.